Let’s say I want to link to you, or tweet about something cool on your blog. Mistake #2: I can’t find your name or credentials So, it’s time to learn how to write an About Me Page. I don’t want to look at your “Resonate” Page and wonder if that’s where I find out who you are, what you do, and why I should read your site. When it comes to the interface on your website or blog, never forget the words of usability expert Steve Krug: Don’t Make Me Think. Or you might have called it something clever like “Experience” or “The Scoop” or “But Wait, There’s More!”
Or because you’re freaked out about writing an About Page, you’re just hoping no one will notice it’s missing. It might be completely missing because you think “About Pages are a cliché.” You might have some interesting content, a nice custom header, and a sweet design. Take a look to see if you’re making one of these seven common mistakes. These mistakes are easy to fix and they’re pushing away the people you want to bring closer: your wonderful website readers. There are certain mistakes that I see again and again on sites that deserve better. LEARN MOREħ mistakes to avoid with your About Me Page We specialize in delivering targeted organic traffic for growing digital businesses. We are Copyblogger’s agency Digital Commerce Partners. Your text should represent the unique value you offer throughout your website, and in the products or services you offer.Īre You Looking for Content Marketing Services? So, when you’re wondering what to write in About Me, don’t overthink it - just like when you’re coming up with a tagline. If someone wants to learn more “about you,” it’s a chance to show them why they’ll benefit from choosing you over someone else who seems similar to you. How they can take the next step to get more from you.Explain what it’s going to do for your website visitors.What to write in About MeĪ strong About Me template is similar to a strong copywriting offer: It builds trust and helps someone make the decision to further their relationship with you - whether that’s in the form of signing up for your email list, requesting a consultation, or buying one of your products. So keep reading to find out how easy it is for you to write one that is stunningly helpful and user-friendly.Ī good About Me Page will serve both your readers and your business. Your About Me Page is typically one of the most visited pages on your site. Good About Me Pages are simple, straightforward, and communicate just a few key things.īut just because these pages are simple doesn’t mean they’re always good. If that’s you, you’re probably overcomplicating things. It seems to me that some website owners have an easier time proposing marriage than they do writing a solid About Me Page.
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